20 in 31 days🔥💪Our members are going strong. Keep up the amazing work!

Congratulations Wisdom on completing 50 classes! We’re so proud of you for working hard and staying the course. Keep up the hardwork! #50classqueen

Oh hi 👋 Nice to meet you! #retailtherapy

⭐️ Teacher Feature ⭐️ Did you know that Sam has taught over 840 and taken over 870 classes across 5 different studios??? 👀 Sam started her PB journey in 2017 as a client at the Cincy West studio while she was in her masters program in Ohio. After moving to Chicago, she started as a barretender at the downtown studio locations. In February 2020 she went to training for Classic and was paused by Covid. Chicago fitness studios were closed until that June and she only was able to teach 3 classes before she moved to Bloomington for her PhD. Sam taught in Bloomington from 2020-2023 when she briefly moved to Albany NY. She taught at the Saratoga Springs studio while in NY. During her time in Bloomington, she was trained in all formats including Reform (RIP). Sam moved back to Bloomington for her full time job last year and has continued teaching at this studio ever since. Her full time job is at Simtra BioPharma Solutions as a senior regulatory affairs specialists. Her favorite parts of Pure Barre are her friends turned barre besties and barre besties turned friends. She has two dogs, Lulu and Gigi, who take up the remainder of her free time. Catch Sam on the mic on Sundays at 4:15 for Define and during her Saturday rotations. ✨

Congratulations Emma on completing 50 classes! Emma comes in ready to work hard during every class. She’s focused and so consistent! Way to go, Emma! #50classqueen

Congratulations Carol on completing 250 classes! She always has a smile on her face and is always ready to work. We are so happy she chose Pure Barre Bloomington to continue her active, healthy lifestyle! #250classqueen

“I’ll be back in an hour”, famous last words… Social club, athleisure boutique, and the best workout ever🔥

Congratulations Katie on completing 100 classes! Katie is one of the coolest gals we know. Always fun! Way to go, Katie! #100classqueen

⭐️ Teacher Feature ⭐️ When she’s not teaching or taking class, Marianne is a mental health professional. Marianne is a fourth year PhD candidate at IU in Clinical Psychology, with a research focus on adolescent suicide risk factors. She is a licensed clinical mental health counselor. Two days a week, she work at Riley’s Children Hospital in Indy with children with anxiety, OCD, and disruptive behaviors. She love reading, cooking, traveling, taking long walks, and hanging out with her cat Simba and dog Ares!📚✈️👩‍⚕️ A long time dancer, Marianne immediately loved Pure Barre and found it a great way to keep moving her body, even with a busy schedule. She loves Pure Barre because it’s not just a workout, but it’s a community of strong people who all get together to support each other in becoming the best versions of ourselves!🫶 Marianne recently got certified in align! Catch her align class now Mondays at 6:45, first one is tonight! She also teaches classic on Thursday, Friday, and Sunday. Our weekend warrior!

Congratulations Whitney on 500 classes! Whitney‘s 500 classes are really showing up in her technique! It keeps getting better and better and she keeps getting stronger and stronger! Way to go Whitney! Keep up the good work! #500classqueen

Congratulations Sammi on completing 100 classes! Wow, that was quick! Weren’t we just celebrating 50? Way to keep up the hard work! #100classqueen

Congratulations Heather on completing 250 classes! Heather is a great example of consistency. She consistently shows up for herself! Way to go, Heather! Keep it up! #250classqueen

⭐️ Teacher Feature ⭐️ It was love at first tuck for Stephanie❤️ Stephanie and her husband, John, moved to Columbus 10 years ago, where her Pure Barre journey started in 2018. Stephanie and John love to travel whenever they can, as well as spend their time with their two dachshunds, Liesel and Gretta! Stephanie loves all things dachshund! Stephanie has danced all her life and loves being active. When she isn’t teaching or taking a Pure Barre class, she also loves spinning and Zumba.💃🐾 Stephanie has a background in social work and enjoys working with babies and toddlers. She is a huge animal lover, and even worked at a zoo in college (one of her favorite animals to work with was a two-toed sloth!)🦥 Stephanie fell in love with Pure Barre from her very first class! Stephanie became a Pure Barre teacher not only because she immediately fell in love with the workout and positive environment, but largely in part helping her get over her major fear of speaking in front of others! Stephanie loves bringing positive and uplifting energy to class, and seeing members challenge themselves and realize how strong and capable they are! Catch class with Stephanie K. every Tuesday and Wednesday! She teaches all formats!

Come join us. Stay a while. Your home away from home🏡❤️ #purebarre #bloomington #iu #fitnesscommunity

We had a fantastic time celebrating our Momma to be, Elise! 🌺 Of course we took class because that’s what we do, but afterwards Elise was showered with gifts, yummy treats, and well wishes from so many of our Pure Barre friends. Thank you to everyone who helped make Elise’s Pure Baby Shower one for the baby books! #purebaby

Congratulations Meredith on completing 250 classes! Did you know Meredith is a former D1 tennis player? She loves Pure Barre because it keeps her challenged every day even as an exceptional athlete! Way to go, Meredith! #250classqueen

We’re an organization that promotes love🫶

Sunday means time to book your classes for the week! Meet us at the barre👯‍♀️ #sundayreset #purebarrelove

Owe it all to PB, xoxo💋💌

Congratulations Hallie on completing 50 classes! The sunshiney smile is the perfect description of her. Always smiling & friendly! Keep up the great work! #50classqueen

Other Work

As social media manager at Pure Barre Bloomington, I create content to engage with the community and engage potential new members. My main focus is creating reels that make you feel something, whether that is funny, emotional, or educational. I also post static images highlighting milestones and teacher features. I post about three times a week, so I am constantly generating new ideas.

@purebarrebloomington

I developed this integrated marketing campaign as part of the Strategic Content Development course to create a cohesive brand message for Pure Barre Bloomington. The campaign includes two outdoor advertisements, a social media ad, a landing page mockup, and a TV and radio script (excluded for visual purposes). Centered around the empowering tagline “Your goals. Your space. Your barre journey.” this campaign highlights the personalized and welcoming experience that Pure Barre offers.

I created this integrated marketing campaign as part of the Strategic Content Development course to promote a PSA encouraging prosocial and self-care behaviors. The campaign includes a display advertisement and a landing page mockup for the Drive Safe Pledge, utilizing a Lateral concept that combines the synergy of words and visuals with a strong attitude-focused message.

I created this integrated marketing campaign as part of the Strategic Content Development course to encourage current IU students to switch their major to one within the Media School. The campaign includes a digital display ad and a landing page mockup.